International Game Technology PLC announced that IGT will be FanDuel Group’s sports betting platform provider for the newly regulated U.S. market in the state of New Jersey.
The partnership brings together the technological expertise in U.S. sports betting of the largest B2B gaming company in the world – IGT, with that of the largest sports gaming companies in the U.S. – FanDuel Group. FanDuel is a subsidiary of Paddy Power Betfair, a leading international sports betting and gaming operator.
FanDuel will leverage Paddy Power Betfair’s leading pricing, trading and risk management capabilities, which have been integrated into the IGT platform, along with a bespoke user interface to offer a best-in-class consumer experience. The joint solution operates under the widely known FanDuel brand as FanDuel Sportsbook.
FanDuel will initially operate at Meadowlands Racetrack in East Rutherford, N.J., enabling guests to place sports bets over the counter via IGT technology. The offering will be expanded over the coming months to include self-service kiosks and other retail services, as well as FanDuel Sportsbook-branded online and mobile wagering, also using the IGT technology.
“We are delighted to choose IGT’s leading platform for our sports betting platform in New Jersey, starting with the recent ‘go live’ at the Meadowlands Racetrack,” said Matt King, FanDuel Group CEO. “When we evaluated sports betting platform provider partners in the U.S., IGT was the ideal choice, based on the Company’s proven history in the space and the quality, reliability and flexibility of the sports betting technology that it has deployed for customers around the world.”
“IGT’s sports betting technology combined with the expertise of FanDuel represents two experienced, complementary sports betting companies coming together to create a reliable, world-class sports betting experience in New Jersey,” said Enrico Drago, IGT Senior Vice President Interactive, Sports Betting, Licenses. “As sports betting in the U.S. continues to evolve, IGT is prepared to address the needs of its partners through proven solutions and technologies that can be deployed today to advance sports betting across land-based and mobile platforms.”