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Heutmekers boost for Bally Europe
Marcel Heutmekers has joined Bally Technologies as Director of Europe. Heutmekers will be responsible for managing all of the company's activities within Europe and in North Africa, based in Bally's new European headquarters for its sales and service operations, in Amsterdam, Netherlands.
"I am extremely pleased to be joining Bally Technologies during this impressive period of growth for the company," Heutmekers said.
Prior to joining Bally, Heutmekers was responsible for slot operations and product placement at all 14 of Holland Casinos' gaming properties throughout the Netherlands - 7,000 machines, with annual revenue around €400 million. In his other capacity, he was responsible for business development for all of Atronic's international markets.
