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Goodbye 2011… Hello 2012!
No industry changes in 12 months like an online industry, and 2011 was no exception. Matt Broughton caught up with some of Casino International Online’s 2011 contributors to look back… and look forward.
ON-OFF switch
Will 2012 be the year that a major online operator goes bricks-and-mortar? Barnaby Page looks at the latest predictions from an e-gaming pioneer. Plus: acquiring new customers with free games
Identity crisis
E-gamers dislike waiting for identity verification, and persuading them it’s beneficial could be a tough proposition, writes Barnaby Page
Capitalizing on Mobile Web opportunities
The mobile revolution rolls on whether you’re prepared for it or not. David Flower, Compuware APM’s EMEA VP, offers some suggestions on how to make the most of the imminent opportunities.
Marketing: Land-based vs online
Online and offline casinos: two worlds colliding or two giants standing hand-in-hand? ComTrade’s Ales Gornjec discusses.
Bally goes interactive…
When the oldest slot manufacturing company in the world says it’s going ‘Interactive’ you’d better pay attention, as Matt Broughton discovers…
Help yourself
Effective online help systems and careful attention to the details of the consumer experience are a driver of revenue for e-gaming operators, not just a cost, writes Barnaby Page
If looks could thrill…
In a world of photo-realistic video game graphics, can online gaming risk falling behind presentation-wise? Betsoft Gaming certainly doesn’t think so, as Matt Broughton discovers.
Details, details, details
Apparently small changes to a casino Website can have a significant impact on player behaviour, writes Barnaby Page
A Tale of Two Start-ups
Start-ups of the past, start-ups of the present... Matt Broughton talks to an established company and to a relative newcomer about the trials and tribulations of setting up shop on the Isle of Man.
Bye bye mouse
The online bet of the future could be placed by touching the screen or even gesturing in the air, rather than with a mouse, reports Barnaby Page. Plus: fine-tuning Poker, and licensing without headaches
Different platforms, same story
Creating successful narrative games across online, land-based and mobile can be a potential horror story rather than a fairy tale if mishandled, as FremantleMedia Enterprises’ Richard Beach explains
Online futures
In our recent Casino International Market Report calendar some of the biggest names from the world of online gaming put forward their predictions for the next 12 months. This month Matt Broughton presents the full unabridged version…
Double the poker, double the fun!
“Hours of boredom broken up by moments of sheer terror”. To some people this is how online poker feels, but TableBrain has a solution, as Matt Broughton discovers
Isle of Man: a new era
In an ever-changing industry, creating legislation that stands the test of time is never easy. Vont Limited CEO Jon Sykes looks at the recent changes on the Isle of Man
Spot the difference
How can e-gaming operators stand out from a slew of rivals touting similar services? Barnaby Page looks at some recent efforts. Plus: X-rated domains for the rest of us, and new Isle of Man licences
Writing the rulebook
In our regular look at the issues facing land-based casino operators planning a move online, Barnaby Page explores why standards matter and names don’t (much)
Keep rockin’ in the reel world
Matt Broughton knows it’s only rock and roll, but he likes it. Leander Games are hoping to appeal to rocking gamers as they team up with heavy metal giants Megadeth to present a new slot experience.
The Social Game
There’s no shortage of poker applications in the world, but isn’t it time we stopped worrying about funds and started thinking about friends? Viaden Gaming believes so…
Poker's Black Friday. . .just what happened?
We woke up, we logged on, we found out. A month on from online poker’s infamous ‘Black Friday’, Matt Broughton looks at what actually happened.
Buzz Words
Sometimes a concept comes along that's so simple you wonder why it's taken so long to arrive. Buzz Sport's ZonePlay is one such product...
Getting it right
Is it possible to get a website so wrong that it kills your brand? Compuware Gomez VP EMEA, David Flower, considers all
things possible…
Double vision
London’s new Hippodrome Casino is developing online and land-based strategies hand-in-hand, writes Barnaby Page. Plus: Gambling.com gets bought, and Caesars gets social
Chase Anna Chapman
Matt Broughton test drives Viaden’s latest themed online slot offering and tries to work out why you’d want to chase someone with a gun
A WORD WITH… Chilipoker founder, Alexandre Dreyfus
CIONLINE: How long has Chiliconnect been in development?
ALEXANDRE DREYFUS: The genesis of Chiliconnect was two years ago, but we really started at the end of last year when we decided that to survive in our industry we needed to be different; and to be different, we needed to innovate. The entire company did a brainstorming exercise, and we eventually launched Chiliconnect v1.0 on the 5th of April.
CIO: Why do you think no one has done this before?
AD: It’s not a revolution, it’s an improvement. There are two kinds of online poker room: the leaders like Poker Stars and Full Tilt, and the others who are trying to become Poker Stars and Full Tilt! However, the ‘others’ are quiet often part of a network (ongame, ipoker, entraction, etc.) and cannot actually control the poker client. Because Chilipoker is smaller it was easier for us to set-up this innovative feature.
CIO: What feature do you expect to be most popular?
AD: There are many features, but for me the most exciting are the side bets and challenges. I love that I can challenge my friends online and then brag about my results on social networks.
CIO: Where there any planned features you had to abandon?
AD: We haven’t abandoned anything, just delayed them... We have a least ten more features to bring to Chiliconnect in the next 3-4 months.
CIO: What are your expectations for increased player numbers on the site?
AD: Chiliconnect is a tool, it’s not the perfect killer app. This means that we need to invest to promote Chilipoker as a whole, but we clearly want to take the figures we had one year ago and double them in the next two years.
CIO: Is this concept protected or do you think other poker sites will immediately bring out their own versions?
AD: Of course all our tools and concepts are patented and copyrighted in Europe. We will be very vigilant about this.
When two worlds collide
Chilipoker.com is hoping its latest innovation further bridges the gap between live and online poker to deliver the best of both worlds
Smile… you’re playing bingo!
The speed and accessibility of online bingo with the social experience of live bingo. Is this possible? Bingocams.com thinks so…
Online Lotteries: Making the Move
Moving lottery operations online is as loaded with dangers as it is with rewards and benefits. Betware has been an expert in this field for over 15 years…
In search of certainty
The American prosecutions of online Poker firms may indicate that the key decisions on e-gaming will ultimately fall to Washington rather than individual states, writes Barnaby Page
Do you have what it takes to make B2B successful?
Matt Jellicoe, CEO of Offside Gaming, asks what does it take to make an online business-to-business operation work?
Live is online, online is live
All the fun of a live casino in the comfort of your own home? Matt Broughton looks at just how close Evolution Gaming are getting to the dream product
FremantleMedia ramps up gambling activity
Well known in consumer entertainment, FremantleMedia is putting greater resources into its gambling arm in order to further develop its branded content offering to Operators in the land-based, online and mobile arenas. Simon Murphy, Head of Gambling, explains what’s happening…
Beyond the buzz
Social media and cloud computing are two of the hottest tech concepts. But are they useful for online gaming? Barnaby Page reports on some recent launches
Something for the ladies
A new British Website is rethinking the presentation of online gaming in an effort to attract female players, reports Barnaby Page.
Plus: New Jersey legalisation draws closer
