Money Controls has continued its expansion in the Latin America gaming market with the opening of offices in Miami and Argentina. Ron Rollins, Money Controls’ Vice President Global Gaming, outlined the company’s thinking: “The Latin America region, stretching from the Caribbean to Argentina, is one of the fastest growing markets in the world. Virtually all of the slot manufacturers have a focus on the region. Up to now, we have served the whole of this vast geographic area from our Las Vegas office and our Brazilian sales office, and via our Peru distribution partner [Gaming & Technology Peru SA]. The new offices not only increase our sales and service capability in the region, they also enable us to provide a more local, faster response to our customers.”

The Miami office is headed by Director of Sales, Aquiles Mila de la Roca, who is responsible for all sales and service in the Latin America region. Aquiles comments, “Within five years, the Latin America market could be one of the biggest in the world and Money Controls is determined to remain a leading player in this growing market.” To support this strategy, Aquiles has recently recruited Cesar Neira from Money Controls’ Las Vegas office to head service and support for the region, based out of Miami. Cesar commented: “Las Vegas is still the gaming capital of the world and it was difficult to leave, but the opportunity in Miami was too good to miss.”

In Argentina, Debora Sieler takes charge of the Buenos Aires office. Debora comes from the Money Controls sales office in Brazil and has extensive knowledge and experience in the region with Money Controls’ products. To spearhead local service and support, Debora has recruited Ezequiel Gotte, a highly respected and experienced slot technician, formerly of Trilenium Casino in Tigre.

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