Sportsbook supplier BETBY has announced that it is set to launch its fully-managed sports betting solution live with Premier Gaming.
Established in 2011 with a strong presence in the regulated and emerging markets, Premier Gaming has eight brands in its portfolio, including Pronto Casino, an online casino catering to Swedish, Finnish and German customers, as well as Slothino and Premier Casino Live.
The operator will utilise BETBY’s latest sportsbook layout, which boasts the best possible UI/UX interface, as well as easy site navigation and speedy betting placement. The provider’s complete end-to-end product will be used to offer markets across a wide variety of sporting events and competitions throughout the year.
BETBY will also provide Premier Gaming with its exclusive Betby.Games range, a unique AI-led esports solution featuring newly-launched cricket, tennis, football, basketball and Rocket League competitions.
The agreement marks the latest commercial success for BETBY, as the supplier continues its impressive growth trajectory powered by its agile sportsbook and esports solutions.
Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “At BETBY, we’re always looking to form new partnerships with ambitious brands, and Premier Gaming is no exception to this.
“With our ever-improving sportsbook now being complimented by the unique Betby.Games range, we are confident that 2021 will be a year to remember.”
Gorkem Yurt, Brand Manager at Premier Gaming, said: “The addition of BETBY’s sportsbook and the Betby.Games range to our offering of slots and live casino games will, no doubt, prove to be a massive hit with our customers.
“This is a really exciting partnership for us as we look to continue our growth in the coming months by continuing to provide a high-quality betting experience.”