Clarion announces Fulwood Media deal

Clarion Gaming Group MD, Alex Pratt, has announced the appointment of Fulwood Media, the new consulting and media agency launched by Kate Chambers. Fulwood, which will operate alongside Clarion’s long-time agency Scott & Jones, has been retained to advise on Clarion Gaming’s global strategy and industry relationships.

Confirming the appointment, Alex Pratt said: “We operate in incredibly dynamic times and we want to do everything that we can to ensure the steps that we take and our direction of travel resonates with all sections of the industry throughout the world. Kate will help us to achieve that and I am delighted to have Fulwood on our side and part of the team working across all of our brands.”

Chambers, who has been developing the new agency over the last six months, said: “I’m delighted to launch Fulwood Media and to confirm Clarion Gaming as my first account!

“Relationships are essential in any industry, and the international gaming community is absolutely built on them. Continuing now to use those contacts that I have developed over the last 12-years will enable me support the industry that I love through the work with Clarion on both ICE and iGB as well as through my own projects. That will be something that will give me immense pleasure.

“Continuing to guide these iconic industry brands through what will still be a difficult time is something that I am really looking forward to and I am delighted to help ensure that the market can lean on the support of ICE and IGB when they need it. I am proud to be working with the new leadership team at Clarion Gaming and with the global market.”