In the latest stop on its 2019 global expansion tour, last month saw FashionTV Gaming Group take SiGMA 2019 by storm, becoming the talk of the show.
From ICE London and SPICE Goa, to Big Africa Johannesburg, G2E Asia and now SiGMA in Malta, this innovative company has been making its mark around the iGaming world, showing leading enterprises how to bring a sophisticated new edge to the online gaming industry. FashionTV Gaming Group is the world’s sole licensor for the FashionTV brand in iGaming.
Giving software providers and operators the chance to create and launch their own FashionTV-branded gaming products and websites, the company demonstrated the benefits of FashionTV-owned content and its extensive global audience, through three days of FashionTV-branded events.
As you’d expect from a FashionTV event, FashionTV Gaming Group was the star of the show at SiGMA.
A spectacular, eye-catching booth played host to daily model shows on the catwalk bar, with FashionTV models drawing the crowds. While industry leaders from across sectors gathered to discover how they too could secure a slice of the FashionTV Gaming world.
The phenomenal FashionTV Gaming booth itself embodied the power of the FashionTV brand. A huge deconstructed diamond, based on the instantly recognisable FashionTV logo, the booth had a diamond-shaped bar in the middle that transformed into a catwalk, serving FashionTV-branded drinks.
A red carpet led up to the bar, with FashionTV’s glamorous models walking right up onto the bar. The scene for a true ‘Who’s Who’ of the industry, models and online gaming leaders mingled on the diamond catwalk bar, to be photographed for the Diamond Gold Fame Wall of the FashionTV Gaming booth while ongoing catwalk shows and performances, plus a whole host of unique activities, demonstrated the breadth of the FashionTV content ecosystem.
Bringing the conference to a spectacular conclusion, FashionTV Gaming Group was the proud host of the official closing night party for around 3,000 guests. The drinks flowed, models mingled – and a performance of ‘I want to be a trillionaire’ by the famous voice of FashionTV, Ania J, saw SiGMA wrap up on a star-struck high.
All the action from FashionTV Gaming Group at SiGMA is set to be broadcast across FashionTV channels over the coming days, taking the glamour to billions around the world.
As the year draws to a close, this is just the beginning for this exciting company. Harnessing the brand power and global reach of the FashionTV brand, FashionTV Gaming Group offers industry leaders a unique new growth engine. Backed by a proven archive of FashionTV content, with established brand recognition in the billions, this is a success story already in the making.
Next up, FashionTV Gaming Group is heading to ICE London. Expect more incredible events and the opportunity to take your gaming enterprise to the next level – the FashionTV Gaming way.