Low6 has entered into a partnership agreement with SCCG. The gaming industry investment and management company will help source and facilitate North American-based Sports Betting operators looking to leverage Low6’s technology to acquire new users.
Low6 has already forged partnerships with forward-thinking US teams and leagues, such as the PGA TOUR, UFC, Learfield, Cincinnati Bengals and Detroit Pistons, but this alliance with SCCG should turbo-charge the company’s ability to offer itself as a trusted partner of sports betting operators.
Low6’s free-to-play platform powers a range of formats to help operators engage with sports fans, and then acquire and retain those fans as customers. Last month Low6’s gamification technology was being made available to the sports, sports betting and gaming industries as a full white-label, turnkey B2B solution.
SCCG Management is one of the pre-eminent names in strategic consultation to the North American sports world, and is adding Low6 to its client partner ecosystem to explore synergies in their continuing work supporting major and emerging sports leagues and content. SCCG already manages sponsorship agreements with the Cincinnati Bengals, Colorado Rockies, Denver Broncos and the Iowa Cubs; has a business development partnership with the Northwoods Baseball League and the American Cornhole League; consults with Major Arena Soccer League; a data distribution and co-development strategic partnership with American Ultimate Disc League and a partnership with Hendrick Motorsports to leverage data, content and engagement.
Jamie Mitchell, CEO of Low6, said: “Low6’s trajectory over the past 12 months has rocketed sky high as we’ve added a white-label acquisition platform for the B2B sports betting industry to our palette of trusted partnerships with some of the top US sports leagues and clubs.”
“With a number of operators already onboard, our development partnership with SCCG will enable even more sports betting brands in North America to access the engaging content that we offer via the Low6 Gamification Platform to convert, retain and monetize their users.”