Relax Gaming has agreed a deal to supply PokerStars with its portfolio of tier-one games, making the provider’s titles available in the Italian market for the first time. PokerStars’ customer-base will now have access to titles such as Temple Tumble and Money Train 2, as well as content from Relax’s 50-plus hand-picked studio partners.
Relax Gaming’s chief regulatory officer, Alexia Smilovic Rønde, said: “Entering the Italian market is another major milestone on Relax’s path to increase its footprint across regulated European jurisdictions. Italy holds the crown as one of the continent’s most established markets, and we’re ready to show what we can do when it comes to driving differentiation.”
“With a competitive landscape that offers a wealth of opportunities for providers of premium gaming content such as us, I’m sure we’re going to see excellent results.”
Relax Gaming’s chief commercial officer, Nadiya Attard, added: “It’s with great pride that we enter into operations within the Italian online gaming market with a B2C powerhouse like PokerStars.
“Their longstanding reputation and local demand will offer Relax Gaming an exceptional start in a leading market. We look forward to launching our proprietary content within Italy with leading titles, and the business growth to come. “